Televisionation: Inscape’s Jodie McAfee on ACR and Audience Data

Televisionation: Inscape’s Jodie McAfee on ACR and Audience Data

0 0 3 mesi fa
http://tvotshow.com - TVOT/ITVT is pleased to present another episode of “Televisionation,” our new video/audio podcast exploring the advanced/interactive-TV industry in the Coronavirus/Covid-19 Era.

This episode features Jodie McAfee, SVP of Sales and Marketing at Inscape Data Services, a subsidiary of TV manufacturer, VIZIO, that specializes in using automatic content recognition (ACR) technology to generate audience data. Among other things, he explains how Inscape’s data is being used to ... Maggiori informazioni

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